How to Write SEO Rich Articles for a Web Page

For a site to be successful, it is important that its content is SEO friendly. That means that if a person enters a query on search engines about something that someone has written about his site, his post should come in the top recommended links. This will help to get a good amount of organic traffic and it will help the site to rank better on search engines. For this to happen, one must know the basics of writing SEO rich content. In this article we will cover the basics of writing SEO rich articles for the web. Selecting Proper Keywords: It is of utmost importance to select proper key words for your article. Also, you need to have a proper key word density in your article content. Keyword density is the number of times the keywords are repeated in the article. For an article to be SEO rich, the key word density should be about .5% to 5%. Let’s understand this with the help of an example. Say, you are writing an article about ‘Best Cars in 2013’, and the article of about 500 words. You have to ensure that the key words should be included in the article about 3 to 25 times for it to be SEO rich. But, that doesn’t mean that you will compromise of the flow of the article. The keywords should fit in naturally. Your readers should not be put off by key word stuffing. If you are a good writer you should be able to keep both search engines and your readers happy! Also the key words should be included in the title and permalink. Make use of both Post Title and Meta Title: Post titles are visible to readers but meta titles are only visible to search engines. Most of the time, bloggers use the same words for post title and meta title. While this is not wrong, but you can better optimize your article by using different words for each of them. Make sure that you use long keywords and key words with less competition. Say you are writing an article about ‘Search Engine Optimization’. There are thousands of articles optimized for these key words. So, instead of using these key words, try something like – SEO tips to help your site rank better. There are many free tools to find good key words like Google Adwords Tool, Word Tracker etc. Interlinking: Interlinking is another important technique for good SEO. You must have at least 100 articles on your site to rank better and if you have articles written on related topics, it is always good to interlink them. It will make the reader click on the other articles to know more and it will also help search engines to index the linked articles. Do not use generic words like ‘click here’ or ‘follow the link’ to link articles. Instead, use the title or key words of the articles for linking where ever possible. Avoid Stop Words from your post Permalink: Stop words does not literally mean the word ‘stop’. They are actually overused and extremely common words that search engines skip to save space and speed up indexing. Here is a list of stop words ignored by search engines. (link: http://www.agent-seo.com/seo/seo-stop-words/). Try to avoid them where ever possible. Use Alt image attribute: Images are not searchable on their own on search engines. But by using proper image alt tag you can make your image rank better. An article might not rank well for a certain key word but, it can rank well for image search. It can even bring you unexpected organic traffic. These were certain tips to write SEO rich articles for a web page. Hope you found them useful. If you have any SEO related query, leave a comment and let us know.